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The most overlooked detail about the new Falcons stadium

Buried in this story about Arthur Blank’s publicly financed toy:

Blank said the Falcons will charge a personal seat license to season ticket holders. He would not reveal numbers but said they will be less than other teams.

A PSL, for those who don’t know, is a fee fans must to pay for the right to buy season tickets. It’s a surcharge, basically, and a expensive one.

When the New York Giants and New York Jets announced that they would be instating seat licensing in then newly-constructed MetLife Stadium, reactions were poignant.

According to the New York Times, 43-year-old Russell Ash whose family had owned season seats since 1961 bemoaned the move, “I’m not going to lie, I make a very average salary; you’re talking about a third of my salary going to a Giants season ticket…It’s like a cold slap in the face.”

So unless you’re rich, forget about ever walking along the proposed skybridge hanging over the end zone at the Stadium Few Want and Atlanta Doesn’t Need.


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