The NFL, which has no problem squeezing retired players injured in the line of duty, has turned its lawyers loose on New Orleans’ mom-and-pop vendors. The league has sent cease-and-desist letters to anyone attempting to capitalize on “Who Dat,” the Saints’ trademark cheer.
While “Who Dat” was trademarked by the NFL years ago it clearly belongs to Saints fans. Based on its history, don’t expect the NFL to yield. Sorry, New Orleans. but the league needs the money more.